Peter Barker Consultancy

Working with key accounts can be both rewarding and frustrating. It is important to ensure that “exciting” sales opportunities are profitable and that the brand is protected from erosion through mass selling. Strong business plans and joint initiatives are important for success.

The key to the success of any company or brand is the way it is marketed and promoted to both your customer and the end consumer.

Are you are looking to set up a new business, expand your existing business into a new business area or are trading outside the UK and want to set up a subsidiary in the UK?

Trained staff not only promote a professional image for your business but also inspires confidence. It is important that the management and the staff are all communicating the same message in the same way.

Possibly the most important skill any business needs to master is the ability to communicate to their customers. You can communicate through sales and marketing, through your external sales force and through general discussions with your customers.

Nobody wants to sell a product or service at a loss or make insufficient margins to cover the running costs of their business and whilst the serious financial controls of the business are controlled by the financial department there are a lot of day to day controls that can be adhered to, to ensure a profitable business.